askcap.ru
MobileCredit - http://webjer.com/credit
Stage: Prototype;
Other
Ivanov Sergey
investvent@gmail.com
+70950000000
Russia - Central Federal District
Russia, Moscow
Появление идеи: 2014-05-01

Concept / idea

Overview

The product allows people to take or give microcredit using mobile accounts. 
You can use mobile apps iOS, Android or just sms. 
There are two models - P2P and via Microfinance company. http://webjer.com/credit

Key consumers

Any user who need in microfinance credit from 100 upto 500 USD for 1 up to 100 days period.

The main problem the project solves

The problem to get a microcredit anywhere and anytime in time.

Market, sales and marketing

Volume of the market: $5000 M

Target market description

http://ru.wikipedia.org/wiki/%D0%9C%D0%B8%D0%BA%D1%80%D0%BE%D0%BA%D1%80%D0%B5%D0%B4%D0%B8%D1%82%D0%BE%D0%B2%D0%B0%D0%BD%D0%B8%D0%B5
http://zayme.info/na-zametku/razvitie-i-perspektivy-rynka-mikrokreditovaniya-v-rossii
http://lf.rbc.ru/recommendation/finance/2013/09/27/231007.shtml

Planned entry to market

Via AppStore and Google Play

Advantages over competitors

Competitors

The are microfinance organizations.

Competitive advantages

No operational expanses
We can give a microfinance asap
No region limitation
High profitability
Mobile solution
Low risks

SWOT

S
  • Big demand on the market
  • USP (unique selling proposition) on the market
  • Low influence on business from suppliers
W
  • No formed team or important expertise for this project
  • It's early stage of business, no strong positions on the market
  • No well known brand on the market
O
  • New product, no alternatives on the market
  • Growth of demand for this project (product/services)
  • High range of areas to apply this project
T
  • Administrative barriers

The team

Фото
Ivanov Sergey
Role: General Management, Development, Research.
Experience: 5+ years, leading people.
Education: Higher education, MBA.

History

Support

  • Grants

Finance

Grants and money from prizes on special events: $20 K Own money: $0
Investments: $0 Others: $0

Previous investors

By req.

Finance and investments

Income and outcome (dotted), K USD
Seeking (total): $100 K
Before the project$70 K
1 year$30 K

Key costs

  • R&D
  • S&M

Key achievements

1: R&D
2: prototype
3: alpha version

Additional information

Financial model

(finplan.xls)

YouTube clip

SlideShare presentation

Detailed description of the project

The product allows people to take or give microcredit using mobile accounts. You can use mobile apps iOS, Android or just sms. There are two models - P2P and via Microfinance company.